There are many tools used in the reputation management business - from search engine optimization to cyber security investigation.
One interesting tool is Klout, "a website and mobile app that uses social media analytics to rank its users according to online social influence via the "Klout Score", which is a numerical value between 1 and 100.'"
Klout looks at at user's activities on Facebook, Twitter, Google+, LinkedIn, Wikipedia, Instagram and Foursquare and measures how their social media network interacts with the content they produce.
There are alternative tools in the same market, notably Kred and PeerIndex.
Today's infographic comes fromKissmetrics via Visually.
Thoughts on customer service, communication and, of course, reputation management.